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UX + Design

Sharpen your UX skills - Multi-channel strategies, design tools, UX data, emerging technologies, measurement, and more

Are you tasked with leading people-centered experiences to your customers? There’s a number of offerings on the Digital Summit program to help you sharpen your skills.

“The speakers all possessed very deep knowledge in their field. Very impressed with this conference. Outstanding value. Loved the DJ also!”

– 2016 Digital Summit attendee

Session Filters

Day 1 Wednesday, September 6

  • September 6
  • 3:15 pm - 3:45 pm
  • Stage 4
  • Look at visual and interactive signals to build trust in the experience and product
  • Assess designs for how the viewer will trust their visual and interactive messages
  • Look at a products long term success based on trust, rather than short-term profit gains

Day 2 Thursday, September 7

  • September 7
  • 8:30 am - 9:00 am
  • Stage 1
  • Develop genuinely useful personas
  • Incorporate user roles more strategically into your integrated marketing plans
  • Create Customer Journey Maps that are actually usable
  • Introduce Experience Maps into your digital strategy
  • Develop better, more advanced A/B Testing methodologies
  • September 7
  • 11:45 am - 12:15 pm
  • Stage 3
  • Understand the concept of life contexts
  • Use current platforms that act as agents to fulfill your very specific, contextual goals
  • Leverage life contexts to make your users have wow-moments!
  • September 7
  • 3:55 pm - 4:25 pm
  • Stage 3
  • Better understand how to incorporate augmented reality into consumer activations
  • Use your existing content in new immersive environments
  • Understand the design and consumer interfaces can make or break your marketing campaign

Join us at DS Philadelphia 2017

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